DrNunley's Marketing Tips ezine
Tuesday, September 13, 2011
DRNUNLEY'S MARKETING TIPS!
FREE weekly wisdom to fatten your profits!
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Read this ezine online at http://drnunley.blogspot.com/
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Put Your Bio On Your Web Site
by Kevin Nunley
http://DrNunley.com
Entertainers and authors always carry around a bio. They can hand
it to a customer, supplier, or media manager. It's a quick way to
get their story across to people who can help them.
Your web site should include your bio. Start out by telling how
you got into the business you're in. Be sure to tell WHY you do
what you do and what values, pleasures, and challenges make you
continue in the business.
But most of the copy shouldn't be about you. Tell people how you
help customers. Talk about the successes your customers have had.
Quote your philosophy on how everyone needs the BENEFITS your
product or service gives customers. This is the kind of story
your customers and prospects can get into.
Be sure to include your contact info. The Net is crawling with
reporters and editors who are looking for stories to use in
everything from one-person e-zines to major news weeklies with
readers in the millions. Your story might be just what they need
to finish off an article.
Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Order his affordable
writing and promotion deals at http://DrNunley.com
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- Your own article with distribution: http://drnunley.com/copy.htm
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Watch For Problems
by Kevin Nunley
http://DrNunley.com
For years I had a little spot at the top of my web site that said
"Ask Kevin a Question...Read answers to questions."
People send me lots of problems. They explain their problem, then
kindly ask me for an answer. I don't always know the answer, but
I sure do get a grip on what issues are common problems.
You probably hear customer problems all day, too. For every
problem there is a customer who will pay for you to solve that
problem. You may solve it with a service, a recommendation, or a
product.
When you have people consistently coming to you with the same
problem, you've got a terrific source to build a new profit
stream. Don't think that somebody is already selling solutions
for all the world's great problems.
Think a minute or two about the big stumpers in your biz and
you'll likely discover several annoyances that nobody seems to be
working on.
People in my town love ice cream like few other places (it comes
up in survey after survey), but we have very few places to buy a
great ice cream cone. We have a dozen book stores, but all of
them are on the same side of town.
Each block has a half dozen businesses that would love to be on
the Internet, but don't have anyone to tell them how.
See Kevin's affordable promotion packages and business writing
deals at http://DrNunley.com. From ezine advertising, to a press
release, to web copy that sells, get what you need fast.
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DRNUNLEY'S FREE ENTERPRISE MARKETPLACE:
Your ad here for just $25! I take PayPal at the address on
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We're at:
54 Ponemah Rd.
Amherst, NH 03031
See you next week!
Kevin
Labels: bio on website, business ideas, business inspiration
