DRNUNLEY'S MARKETING TIPS!
FREE weekly wisdom to fatten your profits!
Published since 1997

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Read this ezine online at http://drnunley.blogspot.com/
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There's a Woman Behind Male Purchases

by Kevin Nunley
http://DrNunley.com

When you want to sell more male-oriented products or services,
try pointing your marketing at women.

Women place or influence 80% of all new car, truck, and van
purchases (which makes you wonder why so many auto dealerships
treat women like they don't know much about cars).

Women are responsible for almost 70% of all home computer sales
and take care of over half of all investment decisions.

Now here's a shocker (or maybe not). Women are behind almost half
of the purchases for men's wear products.

No wonder that traditional media has always charged the highest
ad rates for stations, publications, and programs that reached
predominantly female audiences.

Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Order his affordable
writing and promotion deals at http://DrNunley.com

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Kevin's famous All-Out Promotion Package is BACK with a new
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Get Co-Op Money To Pay For Marketing

by Kevin Nunley
http://DrNunley.com

If you sell brand-name items or services of any kind, ask your
suppliers about getting co-op ad money.

Many companies will pay you a fee if you include their name,
logo, or promotional line in your advertising. Ad agencies are
notorious for not telling you about co-op and media reps
frequently never get around to it.

Make it your business to ask your suppliers about their co-op ad
programs. Some businesses cleverly include several co-op names
and logos in their ads. As a results, many have half of their
marketing costs paid by their suppliers.

There is an additional benefit to going after co-op ad money.
Since most co-op programs are run by big manufacturers, you end
up mentioning lots of big names in your advertising.

This gives your business more credibility making your look bigger
and more established.

See Kevin's affordable promotion packages and business writing
deals at http://DrNunley.com. From ezine advertising, to a press
release, to web copy that sells, get what you need fast.

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DRNUNLEY'S FREE ENTERPRISE MARKETPLACE:
Your ad here for just $25! I take PayPal at the address on
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This newsletter is sent weekly ONLY to those who have asked for
it (readers, friends, clients, and a few competitors).

We're at:
54 Ponemah Rd.
Amherst, NH 03031

See you next week!
Kevin

Labels: co-op ads, gender sales, marketing to women, writing services

- posted by Kevin @ 6:27 AM