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DRNUNLEY'S MARKETING TIPS!
FREE weekly wisdom to fatten your profits!

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Get More Contacts

by Kevin Nunley
http://DrNunley.com

Your current customers and prospects are the best people to
supply you with even more prospective customers. This is a highly
effective strategy that costs you nothing.

When talking on the phone with Harold, ask him "I'm in touch with
Mary and Jim. Is there anyone I'm overlooking that might be
interested in this?" Don't be surprised if Harold rattles off
several other perfect prospects you don't know or didn't think
about. Your contact list has just expanded with pre-qualified
prospects.

Joan Guiducci, author of "Power Calling," suggests you use this
line: "It occurred to me that manufacturing should hear about our
plan. Where do you suggest I start?" Also: "I'm having a hard
time getting through to Mark. Do you have any suggestion on who
else I could start with?"

By the way, Joan's book is available in many libraries and is
packed with sample lines that are great for getting more
business. She developed and tested all of them while working as a
top telephone lead developer for firms in the Bay Area.

Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Order his affordable
writing and promotion deals at http://DrNunley.com

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Keep Notes on Your Customers

By Kevin Nunley
http://DrNunley.com

This tip sounds a bit sneaky, but customers love it. From time to
time customers may tell you about something going on in their
life. "My daughter is graduating next week" or "Product X is our
best seller" or "My team won the championship."

Write down those revelations for later use. Refer back to your
notes right before placing a phone call or composing an e-mail to
the customer.

Notice how personal and natural this conversation sounds:

"Is your daughter enjoying being a graduate? She's going to State
U? You're probably looking for a low-cost computer for her. I
have a great new budget model that fits into any space and is
loaded with the software that a college student needs."

Customers are impressed when you remember things about their life
or business. They don't know you are reading from notes. The
customer feels important. They think they are getting your
special attention. In the end, that is the most powerful tool you
can use to entice people to buy.

See Kevin's affordable promotion packages and business writing
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We're at:
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See you next week!
Kevin

Labels: Get more contacts, lower copywriting prices, please customers

- posted by Kevin @ 10:20 AM