DrNunley's Marketing Tips ezine
Monday, July 30, 2012
 

DRNUNLEY'S MARKETING TIPS!
FREE weekly wisdom to fatten your profits!
Published since 1997

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Read this ezine online at http://drnunley.blogspot.com/
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The Press Release LETTER

by Kevin Nunley
http://DrNunley.com

A while back I was on the radio DJ discussion group when one guy
suggested people send a letter rather than a press release.

This makes a lot of sense as I used to use this method with great
success. Here's how it works:

Rather than sending a press release, media editors find it
refreshing when you simply send a letter that gives them an idea
for an article, program, or report.

Have your letter introduce yourself and tell why you are
qualified to provide the information. Then get directly to the
juicy part. Tell the editor the information that will REALLY
interest their readers.

Editors jump for story ideas that relate to things in the news or
help readers with a common problem.

Follow that with some interesting or helpful details the editor
can use to fill the article out. Finally, provide your contact
information so the editor can reach you for answers to her
questions.

Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Order his affordable
writing and promotion deals at http://DrNunley.com

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Get more Traffic, then convert for Sales!

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- Press release with distribution to media: http://drnunley.com/release.htm
- Sales Letters and Web Copy: http://drnunley.com/copywriting.htm
- Your own article with distribution: http://drnunley.com/copy.htm

Kevin's famous All-Out Promotion Package is BACK with a new
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Marketing With Small Signs

by Kevin Nunley
http://DrNunley.com

Small signs are a terrifically powerful to promote your small
business at almost no cost.

Start your sign with a headline that can easily be read from a
distance of 20 feet. Keep the copy short and simple.

Tailor your message to the neighborhood your sign is in. One
woman is doing very well putting her signs about earning extra
income part-time in neighborhoods of young families and minimum
wage workers.

Another is doing well with a sign advertising house cleaning and
baby sitting services in a neighborhood filled with professional
women who have lots of money and very little time.

Every time I write about small signs several people write to tell
me signs just junk up the landscape. The mayor in my town
recently took the same approach giving small sign owners tickets
and telling them to "buy advertising like everybody else."

But not all communities feel this way. Many places aren't
bothered by signs and a few even welcome them as evidence of a
thriving small business culture.

Be careful putting signs on other people's property. Make sure
you are aware of any local ordinances regarding signs including
the area's history for enforcing their regulations.

See Kevin's affordable promotion packages and business writing
deals at http://DrNunley.com. From ezine advertising, to a press
release, to web copy that sells, get what you need fast.

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We're at:
54 Ponemah Rd.
Amherst, NH 03031

See you next week!
Kevin

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