DrNunley's Marketing Tips ezine
Tuesday, April 17, 2012
DRNUNLEY'S MARKETING TIPS!
FREE weekly wisdom to fatten your profits!
Published since 1997
*************************************
Filtering your email? Be sure to put us on your approved list.
Read this ezine online at http://drnunley.blogspot.com/
*************************************
Offer Your Own Email Course
by Kevin Nunley
http://DrNunley.com
One of the most successful marketing techniques I've found is
offering your own course via autoresponders. My original
"Make Your Website Sell" course got 15,000 sign-ups.
Here is how to create yours:
1. Pick a problem that lots of your customers struggle with. In
my business the big stumpers are getting a site that sells,
finding a way to handle email, figuring out search engines, and
finding low-cost ways to advertise effectively.
A course on any of these is guaranteed to bring lots of
interested prospects and customers (and you can bet I'm plugging
my ads here and there during the course).
Your course could be on how to complete a basement, how to avoid
an IRS audit, how to give your kids straight teeth, or anything
else that customers often ask about.
2. If you don't write or have time to pen your own articles, look
for others who have written on the topic. It is perfectly legal
to put their ideas in your own words (always proper to give them
credit).
You can also quote the article. It is best to ask in advance, if
your course is for commercial purposes. Start your article, then
say expert Jane Doe has some valuable information. Include a few
paragraphs of what Jane wrote.
Be careful not to use so much you give away her entire article
and spoil her ability to sell the information.
Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Order his affordable
writing and promotion deals at http://DrNunley.com
************************************
Get more Traffic, then convert for Sales!
See Kevin's dramatically LOWER prices and Expanded Options for
promoting your business:
- Ads and short copy for your every need: http://drnunley.com/drnad.htm
- Press release with distribution to media: http://drnunley.com/release.htm
- Sales Letters and Web Copy: http://drnunley.com/copywriting.htm
- Your own article with distribution: http://drnunley.com/copy.htm
Kevin's famous All-Out Promotion Package is BACK with a new
LOW Price. Press release, article, sales letter, and classified ad
with distribution to a huge audience just $299: http://DrNunley.com/123.htm
************************************
Include a Benefit In Your One-Liner
by Kevin Nunley
http://DrNunley.com
No matter how short your advertising message is, even if it is
just one line, include a benefit. Give people a reason to contact
you, email you, or drop by your store.
Nobody does anything without getting something good in return,
even if it is just a good feeling.
Including a benefit in even the shortest ad blurbs super charges
the power of your ad like you wouldn't believe.
A school teacher who helps other educators with innovative
strategies showed me her new promotional pencils. While most
businesses simply have their name and phone number listed on
promotional items, the teacher added a benefit.
"Free ideas at...." If there's anything we all need, it's free
ideas.
Add benefits to your short ad lines. Peace of mind, Save money,
Save time, Be rich.
See Kevin's affordable promotion packages and business writing
deals at http://DrNunley.com. From ezine advertising, to a press
release, to web copy that sells, get what you need fast.
*******************************************
DRNUNLEY'S FREE ENTERPRISE MARKETPLACE:
Your ad here for just $25! I take PayPal at the address on
my site, then send your ad to me... or I'll write your ad for
just $14 more. Get it at: http://drnunley.com/drnad.htm
More Traffic Than Fortune 500s: INSTANTLY.
Top marketer in almost entire industry spills
secrets on exactly how he gets crazy amounts
of high quality traffic... fast, in no cost Webinar.
This works for ANY offer. Visit...
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EARN $1,000 CASH Extra Money THIS WEEK! Super hot product is
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"Get $10 Free Money" CA$H IN A FLA$H! New Online Business
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GOING NUTS trying to make money with PPC and CPA? Our ingenious
computer system does all the work for you. Chooses keywords and
pours through thousands of PPC and CPA bidding options to find
the absolute MOST EFFECTIVE for you! Simply load your ad, set
your budget, and ADsVendor does the rest. Check it out NOW:
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CLASSIFIED ADS A JAW-DROPPING 25 BUCKS!
An AFFORDABLE way to get your message out! Don't let a troubled
economy get YOUR business in trouble. Advertise wisely with a
50-word ad. I write it, you use it however you like! Home of
the $25 ad! http://www.FastAdKing.com
********************************************
This newsletter is sent weekly ONLY to those who have asked for
it (readers, friends, clients, and a few competitors
We're at:
54 Ponemah Rd.
Amherst, NH 03031
See you next week!
Kevin
Labels: ad slogan, copywriting services, email course, email marketing, email promotion, marketing slogan
Thursday, February 16, 2012
DRNUNLEY'S MARKETING TIPS!
FREE weekly wisdom to fatten your profits!
Published since 1997
*************************************
Filtering your email? Be sure to put us on your approved list.
Read this ezine online at http://drnunley.blogspot.com/
*************************************
Use YOU
by Kevin Nunley
http://DrNunley.com
You often hear that the word "FREE" is the most powerful word in
marketing. That is not entirely true. Yes, FREE gets attention,
but there is an even more powerful word that professional
copywriters use non-stop.
Use "YOU." Hokey as it may seem, using "YOU" a lot pulls the
reader into your copy. For example: You can earn big bucks when
you use this strategy.
The goal of most good ad or sales copy is to make the reader,
listener, or viewer feel like you are talking directly to them.
People love to hear about themselves. "YOU" lets people know the
information you are giving them is for their benefit.
Can you use "YOU" too much? One top writer told me not to worry
about it. "People don't seem to notice lots of YOU's in the copy.
It all blends together naturally for them."
Sure enough, look at any well-written bit of sales copy and you
will see "YOU" used over and over again, sometimes several times
in a single sentence.
Until someone points it out to you, you never notice how much you
see YOU!
Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Order his affordable
writing and promotion deals at http://DrNunley.com
************************************
Get more Traffic, then convert for Sales!
See Kevin's dramatically LOWER prices and Expanded Options for
promoting your business:
- Ads and short copy for your every need: http://drnunley.com/drnad.htm
- Press release with distribution to media: http://drnunley.com/release.htm
- Sales Letters and Web Copy: http://drnunley.com/copywriting.htm
- Your own article with distribution: http://drnunley.com/copy.htm
Kevin's famous All-Out Promotion Package is BACK with a new
LOW Price. Press release, article, sales letter, and classified ad
with distribution to a huge audience just $299: http://DrNunley.com/123.htm
************************************
"Why Aren't You Answering?"
By Kevin Nunley
http://DrNunley.com
Just about everyone's email box is over-flowing.
If your prospect doesn't recognize your name or email address, or
your subject line doesn't sound interesting, your carefully
crafted email message can be deleted along with the morning spam.
Many of us also leave messages we want to respond to in the IN
file of our email programs, hoping to get to them when we have
time. After a week or so we forget all about them.
One aggressive entrepreneur sends me his sales messages almost
every day. When he wrote a personal note to me, I mistook it for
his daily ad and didn't open it.
Here's the number one way to break through to email-swamped
customers on your third send. Put their name and the words "Why
aren't you answering me?" in the subject line.
To keep your note from sounding hostile, make the body of your
email less impatient. "I know you're getting an avalanche of
email and may have missed the note I sent last month. Here is my
original message below. Thanks for your time and I look forward
to hearing from you."
The "Why aren't you answering me?" subject line works every time.
It can be just the solution when you absolutely must get your
message to its intended destination.
See Kevin's affordable promotion packages and business writing
deals at http://DrNunley.com. From ezine advertising, to a press
release, to web copy that sells, get what you need fast.
*******************************************
DRNUNLEY'S FREE ENTERPRISE MARKETPLACE:
Your ad here for just $25! I take PayPal at the address on
my site, then send your ad to me... or I'll write your ad for
just $14 more. Get it at: http://drnunley.com/drnad.htm
EXACT Steps to $500-$3500+ per Order! And how you can start TODAY
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works for anyone. You'll learn the exact steps you'll need to
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* Simple steps ANYONE can do!
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* Work from anywhere!
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* Proven, turn-key system!
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The potential is HUGE, the money is AMAZING. You could make
$1,000s daily without the hassle other programs demand. Plug in,
follow the easy directions and start making money.It's that
simple.Watch the FREE SEMINAR now:
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BUT HURRY! MASSIVE BONUS expires at midnight!
GOING NUTS trying to make money with PPC and CPA? Our ingenious
computer system does all the work for you. Chooses keywords and
pours through thousands of PPC and CPA bidding options to find
the absolute MOST EFFECTIVE for you! Simply load your ad, set
your budget, and ADsVendor does the rest. Check it out NOW:
http://www.ADsVendor.com
Sell Tons of Anything! FREE course by America's Small Business
Marketing Expert Dan Kennedy shows you how. Learn where you can
find a non-stop supply of eager new customers who are super
hungry for whatever you sell. Doesn't matter if you own a small
business, are in MLM, Affiliate Marketing, online or off - this
works for ANY business to earn you Six Figures this year.
http://www.MarketingWithPurpose.com
CLASSIFIED ADS A JAW-DROPPING 25 BUCKS!
An AFFORDABLE way to get your message out! Don't let a troubled
economy get YOUR business in trouble. Advertise wisely with a
50-word ad. I write it, you use it however you like! Home of
the $25 ad! http://www.FastAdKing.com
********************************************
This newsletter is sent weekly ONLY to those who have asked for
it (readers, friends, clients, and a few competitors
We're at:
54 Ponemah Rd.
Amherst, NH 03031
See you next week!
Kevin
Labels: copywriting services, copywriting tips, email conversion, email marketing, email tips, sales letter tips
Tuesday, August 02, 2011
DRNUNLEY'S MARKETING TIPS!
FREE weekly wisdom to fatten your profits!
*************************************
Filtering your email? Be sure to put us on your approved list.
Read this ezine online at http://drnunley.blogspot.com/
*************************************
Have a Contest For Your Business
by Kevin Nunley
http://DrNunley.com
I spent many years working in radio. During that time I *never*
worked for a radio station that wasn't carrying on a major
contest at all times.
Radio people feel almost naked without a car giveaway, CD blow
out, or vacation getaway up for grabs.
Not everyone will play a contest (in fact, there's a consistent
percentage that think all contests are rigged). Nevertheless,
about 20% of the public will play a contest. In total numbers,
that's a lot of people. If you could increase your customer base
by 20% you would be doing significantly more business. That would
be even more substantial if the 20% were very active customers
(which contest players tend to be).
Contests can be a very good way to get a lot of people more
involved in your business and increase sales. Give away a product
or service that relates to your business. Include a mention of
your contest in all your marketing, letters, and email. Be sure
to follow-up after the contest and let customers and visitors
know who won the contest and how they are using and enjoying the
prize. This follow-up can often be the part people remember the
most from your contest campaign.
Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Order his affordable
writing and promotion deals at http://DrNunley.com
************************************
See Kevin's dramatically LOWER prices and Expanded Options:
- Ads and short copy for your every need: http://drnunley.com/drnad.htm
- Press release with distribution to media: http://drnunley.com/release.htm
- Sales Letter and Web Copy: http://drnunley.com/copywriting.htm
- Your own article with distribution: http://drnunley.com/copy.htm
Kevin's famous All-Out Promotion Package is BACK with a new
LOW Price: http://DrNunley.com/123.htm
************************************
Use Email to Follow-up and Increase Sales
by Kevin Nunley
http://DrNunley.com
Email is great for staying in touch with customers and prospects.
It's almost free compared to mailing letters and postcards. Email
is also far less time consuming (and perhaps more efficient) than
trying to reach customers and prospects by telephone.
Send out regular messages to stay in contact. Most sales are
dependent on repeated contact. High ticket items and services
almost always need multiple contacts to sell. Advertising wisdom
on this ranges from "The Rule of 7" (you need to hit your
prospect with your sales message seven time before she buys) to
the old saying "the first ad never sells anything."
How do you stay in email contact with customers and prospects
without becoming a pest? People like informative newsletters,
short tip sheets, friendly notes, and announcements of special
offers. Read an article you think would be appreciated by your
clients? Ask the author if you can share his article with your
contact list. Most authors don't mind a bit if you use their
article as long as you include their contact info at the end.
See Kevin's affordable promotion packages and business writing
deals at http://DrNunley.com. From ezine advertising, to a press
release, to web copy that sells, get what you need fast.
*******************************************
DRNUNLEY'S FREE ENTERPRISE MARKETPLACE:
Your ad here for just $25! I take PayPal at the address on
my site, then send your ad to me... or I'll write your ad for
just $14 more. Get it at: http://drnunley.com/drnad.htm
Real Way to EARN $100,000 Per Year!
Writing tiny special reports people buy and download like crazy.
Complete how-to instructions make it EASY in my 82 page ebook.
Teaches you EVERYTHING you need to know to MAKE MONEY NOW! Short
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Create a FREE custom toolbar or app for your website!
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EARN $4,936 Per Month AUTOMATICALLY! NO Sponsoring Required!
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Call Tracy Now to Discover the Secret to the 100% Pay Match!
1-413-773-0779, and Visit: http://www.tracyaustin.com/4936.html
CLASSIFIED ADS A JAW-DROPPING 25 BUCKS!
An AFFORDABLE way to get your message out! Don't let a troubled
economy get YOUR business in trouble. Advertise wisely with a
50-word ad. I write it, you use it however you like! Home of
the $25 ad! http://www.FastAdKing.com
********************************************
This newsletter is sent weekly ONLY to those who have asked for
it (readers, friends, clients, and a few competitors
We're at:
54 Ponemah Rd.
Amherst, NH 03031
See you next week!
Kevin
Labels: email marketing, promote with contest, sales follow-up
