DrNunley's Marketing Tips ezine
Tuesday, August 28, 2012
DRNUNLEY'S MARKETING TIPS!
FREE weekly wisdom to fatten your profits!
Published since 1997
*************************************
Filtering your email? Be sure to put us on your approved
list.
Read this ezine online at http://drnunley.blogspot.com/
*************************************
Your Ad on Plastic Bags
by Kevin Nunley
http://DrNunley.com
Retail stores of every kind use hundreds, thousands,
MILLIONS of
plastic bags. Many use paper bags as well ("plastic or
paper?"
are the only words many bag boys get to say.)
Large chains have bags with their logo printed on them, but
most
smaller stores have plain generic bags they buy from
suppliers.
Find out how you can get your ad printed on those generic
bags.
Many small stores may be happy to include your ad on their
bag if
you pay for printing and include the store's logo as well.
Consider having your own plastic and paper bags printed,
then
offer them to stores at a discount.
In a very short time your ad can be all over town. When I
come
home from the store, I often pull out the item and leave the
bag
on the kitchen table, then come back later to store the bag
for
future use. That's a lot of repeated "views" for
your ad by any
number of people who may see the bag today or in the future.
Ask local stores where they get their bags from. Contact the
supplier to find out how you can get your own bag ad
campaign
started.
Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Get more tips
at http://DrNunley.com
************************************
Two Top Reasons Marketing Fails
by Kevin Nunley
http://DrNunley.com
Ads sometimes don't work. There are a lot of reasons why
this
happens, but more often than not, we can point to two
downfalls
that seem to hurt marketing.
Problem one is your ad isn't clear to the people it is
talking
to. Most of us have words and phrases we use in our industry
that
make little sense to our customers. Strive to put your ideas
in
plain everyday language. If you have an industry buzz word,
translate it into words everyone uses.
Just as often, the one important benefit that will make
people
buy gets lost somewhere in the copy. Often when I get a long
email message from someone, they'll have the important part
in
the next to last paragraph. Someone in a hurry wouldn't find
it.
Problem two is marketing frequently isn't pointed at the
right
people. One guy who wanted to recruit members for his MLM
opportunity advertised in the daily newspaper. Lots of
people
read the paper, but very few were interested in network
marketing. He would do far better to put his ad in a
networking
publication or ezine that specializes in his target
audience.
Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Get more tips
at http://DrNunley.com
*******************************************
DRNUNLEY'S FREE ENTERPRISE MARKETPLACE:
Your ad here for just $25! I take PayPal at the address on
my site, then send your ad to me... or I'll write your ad
for
just $14 more. Get it at: http://drnunley.com/drnad.htm
Learn My ONE SIMPLE TIP for getting everyone talking about
your
business, idea, or product. Invented by Internet Mastermind
Harvey Segal. Now this super easy strategy is YOURS to earn
THOUSANDS this month! Drive unlimited super HOT targeted
traffic
to your site, blog, or affiliate site. FREE EBOOK reveals
all!
Get Started NOW: http://tinyurl.com/8vqjf6x
$1,200 PER DAY CASH! Earned the EASY Way. Simple system lets
you
work part-time from home. I need just a few people who are
serious about earning a full-time income. No long days, no
commuting, no boss, no working overtime. Yes, pull down
$30,000
per month by simply loafing around the house.
FREE INFO:
http://www.hypertracker.com/go/xelle/classdun1/*003/*
EARN $$$ FROM CELL PHONES! Why didn't someone think of this
before???
Amazing new Automatic Cell Phone Wealth System lets YOU earn
THOUSANDS
of dollars in CASH and get FREE cell phone service for
yourself. Seems
like everyone you see has a cell phone to their ear - now
YOU can PROFIT
from each and everyone of them. See the exciting video NOW:
http://FreeWireless88.com
CLASSIFIED ADS A JAW-DROPPING 25 BUCKS!
An AFFORDABLE way to get your message out! Don't let a troubled
economy get YOUR business in trouble. Advertise wisely with a
50-word ad. I write
it, you use it however you like! Home
of
the $25 ad!
http://www.FastAdKing.com
********************************************
This newsletter is sent weekly ONLY to those who have asked
for
it (readers, friends, clients, and a few
competitors).
We're at:
54 Ponemah Rd.
Amherst, NH 03031
See you next week!
Kevin
Labels: ads on plastic bags, ads on shopping bags, copywriting services, Kevin Nunley PR expert, make ads better, why ads fail
Friday, August 24, 2012
DRNUNLEY'S MARKETING TIPS!
FREE weekly wisdom to fatten your profits!
Published since 1997
*************************************
Filtering your email? Be sure to put us on your approved
list.
Read this ezine online at http://drnunley.blogspot.com/
*************************************
Keep Old Customers Coming Back
by Kevin Nunley
http://DrNunley.com
It is always going to be faster, easier, and cheaper to get
your
existing customers to buy than to lure in new customers.
Give your customers a new reason to buy again. Offer the
service
or product they have bought before, but this time with an
added
incentive. You not only design the web site, but also
promote it
for the first month.
Big discount stores like Kmart and Walmart have discovered
the
truth in this system. You'll notice they go wide but not
very
deep. Instead of selling six different styles of can
openers,
they sell just one or two types of 60 different kitchen
utensils.
Use this same principle to maintain your business' niche
focus
while bringing existing customers more and more related
products.
Each time you add a new related product to your line, blast
out
another email to your customer base announcing your addition
.
Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Get more tips
at http://DrNunley.com
************************************
Quick Ways to Get More Visitors to Your Site
by Kevin Nunley
http://DrNunley.com
Need a quick boost in web site visitors as we go into the
holiday
shopping season? Here's how:
1. Offer free software to your customers. Check out
tucows.com
for software developers who are eager to distribute their
work
for free.
2. Offer a free course via email. This can simply be a few
informative pages that help your target customers solve a
common
problem.
3. Offer to help or answer questions at no charge. My offer
to
look at your web site and offer an opinion always draws lots
of
response (so much so that I'm almost afraid to mention it
here).
4. Start your own contest. Have lots of winners of small
prizes
with each winner eligible to win a much larger prize.
5. Write a press release about all the special promotions
you are
doing. Put it on it's own web page and register Google and
Bing.
Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Get more tips
at http://DrNunley.com
*******************************************
DRNUNLEY'S FREE ENTERPRISE MARKETPLACE:
Your ad here for just $25! I take PayPal at the address on
my site, then send your ad to me... or I'll write your ad
for
just $14 more. Get it at: http://drnunley.com/drnad.htm
$1,200 PER DAY CASH! Earned the EASY Way. Simple system lets
you
work part-time from home. I need just a few people who are
serious about earning a full-time income. No long days, no
commuting, no boss, no working overtime. Yes, pull down
$30,000
per month by simply loafing around the house.
FREE INFO:
http://www.hypertracker.com/go/xelle/classdun1/*003/*
EARN $$$ FROM CELL PHONES! Why didn't someone think of this
before???
Amazing new Automatic Cell Phone Wealth System lets YOU earn
THOUSANDS
of dollars in CASH and get FREE cell phone service for
yourself. Seems
like everyone you see has a cell phone to their ear - now
YOU can PROFIT
from each and everyone of them. See the exciting video NOW:
http://FreeWireless88.com
ULTIMATE SOCIAL NETWORK SYSTEM! Communicate easily and
safely
with family and friends with our easy, safe Instant
Messaging
system. Works anywhere in the world. Share stories,
pictures, and
ideas. 100% guaranteed delivery of email with Zero Spam!
Free music, entertainment, and other products.
See the video: http://www.FreeWebsiteForever.com
75% COMMISSION + THE TOOLS YOU NEED FOR SALES.
Amazing product every adult needs. You get banner ads,
articles,
keywords, Google & ezine ads, email series & more.
Easy
steps to set you up today.
The Elements of Memory is a powerful resource
with great money making potential for you.
Visit http://www.mattsanti.com/affiliates
EARN $1,000 IN MINUTES! FREE Viral Email Marketing System
lets
ANYONE earn $100, $500, $1,000 or more anytime you need
cash.
This is the famous 5IPHON HARDCORE extreme list building
system all the gurus rave about. SO SIMPLE anyone can make
money
with it right away. See the VIDEO NOW:
http://5iphon.com?ref=111128&subkaty
CLASSIFIED ADS A JAW-DROPPING 25 BUCKS!
An AFFORDABLE way to get your message out! Don't let a troubled
economy get YOUR business in trouble. Advertise wisely with a
50-word ad. I write
it, you use it however you like! Home
of
the $25 ad!
http://www.FastAdKing.com
********************************************
This newsletter is sent weekly ONLY to those who have asked
for
it (readers, friends, clients, and a few
competitors).
We're at:
54 Ponemah Rd.
Amherst, NH 03031
See you next week!
Kevin
Labels: copywriting services, get back old customers, keep customers coming back, return customers, simple ways to get web traffic, website traffic
Tuesday, August 14, 2012
DRNUNLEY'S MARKETING TIPS!
FREE weekly wisdom to fatten your profits!
Published since 1997
*************************************
Filtering your email? Be sure to put us on your approved
list.
Read this ezine online at http://drnunley.blogspot.com/
*************************************
Promote Your USP
by Kevin Nunley
http://DrNunley.com
Your USP is your Unique Selling Position. It's the one thing
you
have that your competitors don't. When you promote your USP
you
get more customers.
Your USP could be a product or service that people want but
the
others don't sell. It could be something a bit more
intangible
like friendly service.
One search engine promotion firm I worked with NEVER
answered
email. Another always replies within hours. There is never
any
question which will get my business.
Put your Unique Selling Position on our business card, in
your
newspaper ads, and front and center on your web site.
If everybody in your business keeps their prices a big
secret,
publish yours right out in the open where anyone can examine
them
(you might be surprised how many of us won't buy if we
aren't
given the price without having to ask).
If all the others have the same products, point out how your
products are original, one of a kind, first to market.
Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Get more tips
at http://DrNunley.com
************************************
How to Get Testimonials
by Kevin Nunley
http://DrNunley.com
Nothing sells products and services like good comments from
past
customers. Prospects believe the word of a customer long
before
they'll buy into even the best written ad or most lavish TV
commercial.
But how do you get good testimonials, especially if your
business
is new?
1. Nobody says YOU can't provide the testimonial. If you
have
personally used the product you are selling and truly
believe
it's the best thing since sliced bread--put that in a
testimonial. Put your own words in quotations.
2. Get someone who is a recognized name in your field to say
something good about what you sell. Let them mention their
own
interest in the testimonial. This is why blurbs on book
covers
go, "Best book I've ever read," Joe Blow, author
of How to Get
Rich. Joe lends his good opinion as a way to get a mention
for
HIS book.
3. Put up a comments form on your web site. Clearly mention
that
some comments may be selected for display on your site or in
your
promotional literature. Some people will say good things
(which I
sure they mean sincerely) just to get their name in print.
4. Always include the person's first and last name along
with the
city they live in or the business they work for. Otherwise,
people will think you made up the testimonial.
Kevin Nunley has been the top writer of sales letters,
web site copy, press releases, and ads since 1996. His
talent and experience gets YOU results! Get more tips
at http://DrNunley.com
*******************************************
DRNUNLEY'S FREE ENTERPRISE MARKETPLACE:
Your ad here for just $25! I take PayPal at the address on
my site, then send your ad to me... or I'll write your ad
for
just $14 more. Get it at: http://drnunley.com/drnad.htm
$1,200 PER DAY CASH! Earned the EASY Way. Simple system lets
you
work part-time from home. I need just a few people who are
serious about earning a full-time income. No long days, no
commuting, no boss, no working overtime. Yes, pull down
$30,000
per month by simply loafing around the house.
FREE INFO: http://www.hypertracker.com/go/xelle/classdun1/*003/*
EARN $$$ FROM CELL PHONES! Why didn't someone think of this
before???
Amazing new Automatic Cell Phone Wealth System lets YOU earn
THOUSANDS
of dollars in CASH and get FREE cell phone service for
yourself. Seems
like everyone you see has a cell phone to their ear - now
YOU can PROFIT
from each and everyone of them. See the exciting video NOW:
http://FreeWireless88.com
ULTIMATE SOCIAL NETWORK SYSTEM! Communicate easily and
safely
with family and friends with our easy, safe Instant
Messaging
system. Works anywhere in the world. Share stories,
pictures, and
ideas. 100% guaranteed delivery of email with Zero Spam!
Free music, entertainment, and other products.
See the video: http://www.FreeWebsiteForever.com
75% COMMISSION + THE TOOLS YOU NEED FOR SALES.
Amazing product every adult needs. You get banner ads,
articles,
keywords, Google & ezine ads, email series & more.
Easy
steps to set you up today.
The Elements of Memory is a powerful resource
with great money making potential for you.
Visit http://www.mattsanti.com/affiliates
EARN $1,000 IN MINUTES! FREE Viral Email Marketing System
lets
ANYONE earn $100, $500, $1,000 or more anytime you need
cash.
This is the famous 5IPHON HARDCORE extreme list building
system all the gurus rave about. SO SIMPLE anyone can make
money
with it right away. See the VIDEO NOW:
http://5iphon.com?ref=111128&subkaty
CLASSIFIED ADS A JAW-DROPPING 25 BUCKS!
An AFFORDABLE way to get your message out! Don't let a troubled
economy get YOUR business in trouble. Advertise wisely with a
50-word ad. I write
it, you use it however you like! Home
of
the $25 ad!
http://www.FastAdKing.com
********************************************
This newsletter is sent weekly ONLY to those who have asked
for
it (readers, friends, clients, and a few
competitors).
We're at:
54 Ponemah Rd.
Amherst, NH 03031
See you next week!
Kevin
Labels: copywriting services, DrNunley, how to get testimonials, kevin nunley, sell your USP